10 Steps to Building a Downline 
That Pays Like a Slot Machine
By Alan Rothman 

As I have developed my downline organization, I found that there are many common characteristics that would have equal application to the growth of any organization! I would like to share some of those items with you.

1. The key to successful Network Marketing is building personal relationships that stand the test of time.

2. It is important to follow-up with your downline business builders and wholesale consumers, on a regular, consistent basis to bond them with the benefits of the products or services.

3. It is important to listen to other people and find out their dreams, motivations and hot buttons to enhance their abilities to exceed their minimum realistic expectations

4. If the compensation plan is fair, the pricing of the product realistic, and the products provide a needed benefit, it is only a question of sharing the product and opportunity with enough people to become successful.

5. Diversify your marketing and sales methods, and do not rely on one single approach. Visualize yourself to be like a major league pitcher. Even if you had the best fast ball pitch, the failure to mix up your pitches would leave you ineffective against the batter prospect).

6. If you need support, knowledge or a place to bitch, go upline until you find the answers.

7. Try to create balance in your organization, by having opposites to your own personality and background. For example, I have had the greatest success placing women on my first level. The diversity allows you to gain access to groups of people you would have a difficult time contacting directly.

8. Try to allocate at least 20% of your time to seminars, reading motivational material, listening to audiotapes, in an effort to keep the creative juices flowing.

9. Allocate some time for a fun activity, once you have reached a target or goal that you set for yourself.

10. Block out at least 1/2 hr a day for meditation, peace of mind, putting down written goals, and planning your day's activities. 

Copyright (c) 1998 Alan Rothman. All rights reserved.

Alan Rothman (arothman@fea.net) is a columnist, speaker, and consultant with Interviews on your products and/or services that can be read by 3-5 million readers each month. He has authored several books, including The Secrets of the MLM Millionaire, LocalNet, and The Bob and Trudy Hemming Story.07/03/2001 2:35 PM