Let the FAQs Speak for Themselves
by Kelly B. Kalcheim & Gina Rea

Save Time...Be More Effective...Create a FAQ.

FAQ (Frequently Asked Questions) files are one of the most useful and least used tools in Networking today... they can be a HUGE time saver for you and a tremendously valuable teaching/learning tool for your organization.

Whether you are building your Networking business online or offline, one of the very first things you should do is write a FAQ document...and make it available to your entire organization.

For your online Distributor support, have it available via an autoresponder or on your web site. For your offline support, include the document in all Welcome 
Kits or Updates that you mail out.

Answering the same questions over and over again takes a tremendous amount of your valuable time. However, answering questions quickly and accurately for your 
Distributors is VITAL to your Networking success. When you have a FAQ document readily available by autoresponder, your Distributors and potential Distributors will be able to access it 24 hours a day. Your offline prospects and Distributors should 
be able to request the FAQ by fax or by sending you a SASE. 

It is a well-documented fact that people retain more through reading than by listening, so not only will you be saving yourself a lot of time and teaching your Distributors how to do the same (duplicatablility), you will also be helping them to absorb and retain the answers to the questions they're asking. They, in turn, can present the program more efficiently and professionally. 

There is also the added bonus that they will always have the answers available to them to review.

To develop your own FAQ document:

1) Ask yourself what questions YOU had when you first 
began with your Networking company?

2) Consider which questions you get most often from your 
Distributors and potential Distributors?

3) Are the questions that are being asked answered 
anywhere in the Company's training materials? If so, 
in your FAQ, direct them to where they will find
the information covered in company literature.

4) Frame *simple* and easy-to-understand answers 
to these questions, and you will save yourself a 
world of unnecessary work and probably hours of 
unnecessary phone support each week. 

5) Update your FAQ as more information or questions 
arise. When you make the commitment to create a 
FAQ document, also make the commitment to keep it 
updated.

If you'd like a recommendation for a reliable and reasonably priced autoresponder service, please let me know, and I will send you the name of the one that I use and like very much.

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About the Author: Kelly B. Kalcheim, a former executive at MGM Studios, has a history as a successful Network Marketer and published author. She introduced the first motion picture phonecard to the market, and several of her articles are currently featured on the main MLM Forum page of America Online. She is co-founder of the highly acclaimed online weekday column, "Network Marketing Tip of the Day" (NMTOTD). Free trial available by writing to: bultpruf@ix.netcom.com with FREE TRIAL as the Subject line and/or in the Body of the message.